Vanity Numbers Out-Perform Numeric - PRWeb Press Release Group http://www.rsspad.com/rss2/14364.xml Recent Study Reveals Most Effective Direct-response Method for Radio Advertisers is Vanity 800 Phone Numbers. - Powered by PRWeb and RSSPad en xml@emediawire.com xml@emediawire.com 30 New Survey from 800response Reveals Consumer Recall Rates of Advertisements http://www.prweb.com/releases/2008/04/prweb818134.htm A recent study reveals that vanity 800 numbers improve consumer recall rates in print media by 84%, and yield a 9 times higher recall rate in broadcast media versus numeric toll-free numbers. (PRWeb Apr 2, 2008)

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]]> Wed, 02 Apr 2008 07:00:00 GMThttp://www.prweb.com/releases/2008/04/prweb818134.htm 800response Tests Recall Rates of Phone Numbers in Advertising http://www.prweb.com/releases/2008/01/prweb590171.htm 800response measures consumer recall rates of direct-response tools in advertising in new research study -- consumer recall rates of phone numbers in advertising. (PRWeb Jan 7, 2008)

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]]> Mon, 07 Jan 2008 08:00:00 GMThttp://www.prweb.com/releases/2008/01/prweb590171.htm Recent Study Reveals Most Effective Direct-response Method for Radio Advertisers http://www.prweb.com/releases/2007/01/prweb495051.htm Radio Advertising Research Confirms Vanity 800 Number Out-Performs "Repeater" Toll-free Number by 58%. As companies continue to use direct marketing as a way to reach consumers, effective response mechanisms remain critical to a healthy return on investment. Incorporating vanity 800 numbers in ads can substantially raise advertising response rates - by as much as nearly 60%, as evidenced in a recent radio study. (PRWeb Jan 16, 2007)

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