GLBT - PRWeb Press Release Group http://www.rsspad.com/rss2/148.xml GLBT - Powered by PRWeb and RSSPad en xml@emediawire.com xml@emediawire.com 30 The Company Ad Was Sensitive to the Gay & Lesbian Community, But Are They Delivering the Brand Promise After The Sell? http://www.prweb.com/releases/2003/10/prweb82797.htm Marketing to GLBT consumer’s means more than the sensitive advertising they now see and expect. In the early ‘90s, it was sufficient to run mainstream advertising in a gay publication to capture the attention of the market. Now it's different... (PRWeb Oct 3, 2003)

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