Kagan Books & Reports - PRWeb Press Release Group http://www.rsspad.com/rss2/2299.xml Kagan Books & Reports - Powered by PRWeb and RSSPad en xml@emediawire.com xml@emediawire.com 30 Kagan Research Releases Exclusive Study on the Economics of HD Cable Networks http://www.prweb.com/releases/2005/05/prweb234332.htm Several early high definition TV cable network entrants are banking on the burgeoning growth potential of the HD market. In spite of current limitations on bandwidth, programmers are ready to capitalize on what could be an explosive area of growth. A few networks already offer a full array of HD programming completely distinct from what’s available on either cable's or satellite's current channel lineups, while others are delivering merely a high-def feed of their current standard def lineup. Whether cable networks focus on an HD simulcast or a channel with new content, all programmers must eventually move viewers from analog-based programming to digital. (PRWeb May 2, 2005)

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]]> Mon, 02 May 2005 07:00:00 GMThttp://www.prweb.com/releases/2005/05/prweb234332.htm U.S. Advertising Revenue Growth to Double This Year; Kagan Research Predicts 7.4% Annual Growth for National Ads in Next Decade http://www.prweb.com/releases/2004/12/prweb184866.htm Boosted in 2004 by the impact of political ads and the Olympics, this year marked a full recovery from the advertising recession that hit in 2001 when total U.S. ad spending fell 6.4% to $205 bil. By the end of 2004, Kagan Research estimates, ad spend will close at $231 bil., a 6.8% increase over 2003 and double last year's growth rate of 3.3%. Going forward, revenue growth in the next decade will rely on anticipated high demand for national advertising, according to Kagan's just released databook "Advertising Forecasts 2005: U.S. Market Trends & Data for All Major Media." (PRWeb Dec 3, 2004)

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]]> Fri, 03 Dec 2004 08:00:00 GMThttp://www.prweb.com/releases/2004/12/prweb184866.htm Kagan Research Estimates Home Video Sales Increase 18% In 2004, As DVD Booms and VHS Wanes http://www.prweb.com/releases/2004/11/prweb179150.htm In its just released databook 'The State of Home Video 2005' Kagan Research estimates a booming sell-through market in home video, with DVD sales up almost 30% by the end of 2004. Kagan analysts point out that the increase in DVD consumer spending has been driven by the combined rise in movie studio marketing and falling prices at the retail counter. (PRWeb Nov 17, 2004)

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]]> Wed, 17 Nov 2004 08:00:00 GMThttp://www.prweb.com/releases/2004/11/prweb179150.htm Kagan Study Tackles Cable's Nagging Disconnects http://www.prweb.com/releases/2004/02/prweb103474.htm Cable TV subscribers cancel service at a rate of 2.6% per month, or 31% on an annualized basis, yielding 20.4 mil. disconnects in 2003, according to Kagan World Media's new economic study of subscriber churn. Released today, the exclusive report, entitled "Trends in Subscriber Churn: An Economic Analysis," observes that more than half the disconnects occur as a result of changing residences and attributes the remaining nine mil. subscriber opt-outs to dissatisfaction, inability to pay and service adoption issues. (PRWeb Feb 9, 2004)

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