ad/media chaos - PRWeb Press Release Group http://www.rsspad.com/rss2/74824.xml ad/media chaos - Powered by PRWeb and RSSPad en xml@emediawire.com xml@emediawire.com 30 Advertising/Media Agency CEOs in New Business Book Get Battle-Tested Lifeboat Lessons to Buck Current Chaos http://www.prweb.com/releases/advertising/chaos/prweb1412114.htm CEO insider lessons for confronting current Adland chaos including "Beware of Old Competitors Bearing Gifts," "Common Sense Trumps Research" and "Early Mercy Killings Are Usually Best" are provided in new lifeboat business book "But Wait! There's More! (maybe)." (PRWeb Oct 2, 2008)

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]]> Thu, 02 Oct 2008 07:00:00 GMThttp://www.prweb.com/releases/advertising/chaos/prweb1412114.htm New Book Forecasts Financial Disasters, Mega-agencies Implosions, Radical Restructuring of Global $500 Billion Advertising Business http://www.prweb.com/releases/2008/08/prweb1231124.htm Two advertising Golden Age veterans tell the inside story of how Madison Avenue became a $500 billion global business, doomed itself in an ocean of corporate funny money and now struggles amid mounting chaos to create a new business model in the Internet-driven media revolution of the 21st Century. (PRWeb Aug 21, 2008)

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