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     <title>Celebrity Seeding: Product Placement for the PR Pro? Proven Marketing Technique is Adapted for Public Relations</title>
     <link>http://www.prweb.com/releases/2005/01/prweb195419.htm</link><description>   <![CDATA[ <P>With more and more companies wanting to integrate products into the lives of celebrities, The Hollywood-Madison Group, a company that recruits celebrity spokespersons, has updated the old practice of giving free product to celebrities (Celebrity Product Placement) by showing clients ways to guarantee a return for their investment. (PRWeb Jan 9, 2005)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2005/01/prweb195419.htm">http://www.prweb.com/releases/2005/01/prweb195419.htm</a></P>]]>
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     <title>Company Uses Special Database to Match Celebrities With ProductsOver 10,000 Stars Profiled, Indexed and Categorized</title>
     <link>http://www.prweb.com/releases/2005/01/prweb195417.htm</link><description>   <![CDATA[ <P>The Hollywood-Madison Group, a California firm that recruits celebrities for endorsements and personal appearances, has compiled what it considers the most comprehensive database of "famous persons" around. The Fame Index&#174; contains exhaustive information on over 10,000 Hollywood stars, sports figures and other notables. (PRWeb Jan 9, 2005)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2005/01/prweb195417.htm">http://www.prweb.com/releases/2005/01/prweb195417.htm</a></P>]]>
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