Unreal Marketing - PRWeb Press Release Account Feed http://www.rsspad.com/rss2a/147786.xml Unreal Marketing - Press Releases en xml@emediawire.com xml@emediawire.com 30 Super Bowl Advertisers Can't Ignore the Power Of The Web http://www.prweb.com/releases/2008/02/prweb675254.htm Much has changed in recent years, as advertising dollars continue to migrate from television budgets to online channels, a new advertising dynamic is occurring where television advertising is supplemented by major online campaigns. The brands that understand how to integrate both online and offline marketing channels into one seamless approach to attract and engage consumers reaped this year's big bowl benefits. (PRWeb Feb 4, 2008)

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]]> http://www.prweb.com/releases/2008/02/prweb675254.htm SendTec Wins Extra Space Storage Paid Search Engine Marketing Account http://www.prweb.com/releases/2006/02/prweb350867.htm SendTec announces the addition of Extra Space Storage to its roster of paid search clients. SendTec will develop a complimentary strategy for Extra Space Storage and its newly acquired competitor, Storage USA. (PRWeb Feb 24, 2006)

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]]> http://www.prweb.com/releases/2006/02/prweb350867.htm Super Bowl Advertisers Fumble Paid Search Engine Marketing Efforts http://www.prweb.com/releases/2006/02/prweb342983.htm Each year, major media outlets review Super Bowl commercials and rate the good, the bad, and the ugly of the mix. Search engine marketing agency, SendTec, shares its analysis of how well each Super Bowl television advertiser prepared for the onslaught of enhanced web traffic from search engines. (PRWeb Feb 6, 2006)

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]]> http://www.prweb.com/releases/2006/02/prweb342983.htm uBid.com Selects SendTec to Manage Search Engine Marketing Efforts; Re-launches with 100,000 Keyword Campaign http://www.prweb.com/releases/2005/08/prweb271266.htm uBid.com has announced that it recently chose direct marketing services firm, SendTec, to re-strategize and improve the productivity of its search engine marketing programs. uBid, an ecommerce retailer, spoke with numerous SEM providers and presented them with a long list of requirements. uBid selected SendTec since they met these criteria and added a layer of expertise that exceeded all other considered agencies. (PRWeb Aug 10, 2005)

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]]> http://www.prweb.com/releases/2005/08/prweb271266.htm Jupitermedia to host Webcast on The Profound Effects of DRTV on Search Engine Marketing http://www.prweb.com/releases/2005/07/prweb266066.htm Jupitermedia is offering a complimentary online seminar to inform and educate Direct Response Television (DRTV) and Search Engine Marketing (SEM) professionals about the profound impacts of DRTV on SEM. The webcast will highlight the fact that DRTV advertising has an enormous impact on branded search engine query requests, as well as validating a number of issues involving the allocation of sales and expenses for both mediums. (PRWeb Jul 27, 2005)

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]]> http://www.prweb.com/releases/2005/07/prweb266066.htm SendTec Releases White Paper on the Effect of DRTV on Search...Startling Statistics Point to Both Good News and Important Marketing Plan Considerations. http://www.prweb.com/releases/2005/06/prweb256384.htm Direct marketing services company SendTec has released a white paper entitled “The Effect of DRTV advertising on Search Engine Marketing” that provides the results of a controlled study on this phenomenon. The top-level findings highlight the fact that DRTV advertising has an enormous impact on branded search engine query requests, as well as pointing out that there are a number of issues involving allocation of sales and expenses for both mediums. The white paper concludes that every direct response marketer should have a corresponding SEM campaign that supports its efforts and captures online orders triggered through search engines. (PRWeb Jun 29, 2005)

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