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     <title>New Adwords Changes Could Mean Higher Costs for Advertisers</title>
     <link>http://www.prweb.com/releases/2005/07/prweb262690.htm</link><description>   <![CDATA[ <P>Late last week, Google informed their Adwords Advertisers of upcoming changes to the usage of keywords and minimum bids. The &#8220;simplified keyword states and quality-based minimum bids&#8221; looks at first glance to make life significantly easier for the average advertiser, digging deeper raises many concerns however. (PRWeb Jul 19, 2005)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2005/07/prweb262690.htm">http://www.prweb.com/releases/2005/07/prweb262690.htm</a></P>]]>
                </description><pubDate>Tue, 19 Jul 2005 07:00:00 GMT</pubDate>
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     <title>Dirty Little Trick Means Businesses Run Risk of Ridicule with Google Adwords Automated Lead Generation</title>
     <link>http://www.prweb.com/releases/2005/07/prweb261266.htm</link><description>   <![CDATA[ <P>The misuse of keyword matching by many businesses can lead to humorous results at best, disastrous at worst. Stemming from a misunderstanding of how Adwords display adverts, your business could automatically turn customers away rather than provide automated lead generation. (PRWeb Jul 14, 2005)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2005/07/prweb261266.htm">http://www.prweb.com/releases/2005/07/prweb261266.htm</a></P>]]>
                </description><pubDate>Thu, 14 Jul 2005 07:00:00 GMT</pubDate>
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