PACIFICEAST - PRWeb Press Release Account Feed http://www.rsspad.com/rss2a/157775.xml PACIFICEAST - Press Releases en xml@emediawire.com xml@emediawire.com 30 Cleansing Data Saves Companies Billions of Dollars per Year http://www.prweb.com/releases/2005/09/prweb283499.htm If a company mails out 500,000 at a cost of, let’s say .50 per piece, and has 10% returned due to incorrect addresses, the cost would be $25,000. This avoidable cost is due to unclean data - records in an address database that contain spelling mistakes, incorrect formatting, poor structure, or incomplete zip codes. (PRWeb Sep 12, 2005)

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