OUT NOW - PRWeb Press Release Account Feed http://www.rsspad.com/rss2a/168908.xml OUT NOW - Press Releases en xml@emediawire.com xml@emediawire.com 30 Amro Worldwide and Out Now Have an Advertising Lesson for Heinz: So Gay? So What? http://www.prweb.com/releases/gay_marketing/amro_worldwide/prweb1060624.htm Groundbreaking advertising on London's Underground 'Tube' system breaks down the sting of 'So Gay' as an insult. Amro Worldwide launches new gay-targeted advertising campaign using mainstream media at Leicester Square and Covent Garden London Underground Tube stations. Leading US destinations show support. (PRWeb Jun 28, 2008)

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]]> http://www.prweb.com/releases/gay_marketing/amro_worldwide/prweb1060624.htm Why Target The Gay Marketing Pink Pound? 81 Billion Good Reasons http://www.prweb.com/releases/gay/marketing/prweb945134.htm The estimated value of the UK gay and lesbian market has just been revealed. The most comprehensive market research study ever undertaken of the UK gay and lesbian community has revealed a wealth of new findings on the state of lesbian and gay lives in the UK in 2008. (PRWeb May 15, 2008)

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]]> http://www.prweb.com/releases/gay/marketing/prweb945134.htm Want More Gay Travel Customers? Teach Your Staff How: New Gay Market Training, Accreditation and Marketing Program Helps Staff Better Serve Gay Travelers http://www.prweb.com/releases/2008/05/prweb921184.htm New gay marketing initiative in staff training for global travel Industry. GayComfort™ online training and accreditation program rolling out to global travel market. Air Canada Vacations, Berlin Tourism Marketing begin training industry on gay sensitivity issues. Gay media partners worldwide support improving gay travel experience through better gay travel marketing staff training. (PRWeb May 7, 2008)

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]]> http://www.prweb.com/releases/2008/05/prweb921184.htm Women In Love: Where Do Lesbians Get Married and go to on Honeymoon? http://www.prweb.com/releases/2007/01/prweb498081.htm As lesbians and gay men move to centre stage as attractive consumers to an increasing number of industries, new research reveals where lesbians go on honeymoon, and where they marry. Some of the results are quite surprising. (PRWeb Jan 19, 2007)

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]]> http://www.prweb.com/releases/2007/01/prweb498081.htm Over 100,000 UK Gays and Lesbians Refused Goods and Services http://www.prweb.com/releases/2007/01/prweb496551.htm The Equality Act 2006 passed the House of Lords in Westminster this week and is expected to come into force in April 2007. Newly released research reveals that the new laws will help prevent discrimination against the 135,000 lesbians and gay men in the UK who say they have been refused service because of their sexuality. (PRWeb Jan 12, 2007)

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]]> http://www.prweb.com/releases/2007/01/prweb496551.htm Happy Anniversary: UK Gay Marriage One Year On -- Business Gets on Board http://www.prweb.com/releases/2006/12/prweb492898.htm The United Kingdom this week marks one year since the start of its lesbian and gay civil partnerships registration scheme. Whether this ought to be called gay 'marriage' or not is a largely moot point these days as research reveals that many more gays and lesbians are expected to take the plunge and enter into civil partnerships over the coming years. pogoplum is a gay weddings business that provides lesbians and gay men with the information they need to enter into their Civil Partnerships. (PRWeb Dec 20, 2006)

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]]> http://www.prweb.com/releases/2006/12/prweb492898.htm Voting Begins for Gay Germany - 'We Hope to See You in 2007' http://www.prweb.com/releases/2006/12/prweb489047.htm In the German National Tourist Office's third major travel promotion especially for the lesbian and gay community, travelers from Ireland and the UK have begun voting to discover the most popular images of gay travel and Germany. (PRWeb Dec 10, 2006)

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]]> http://www.prweb.com/releases/2006/12/prweb489047.htm How Green is the Pink Euro? New Ireland Gay Market Study To Find Out http://www.prweb.com/releases/2006/11/prweb472314.htm For the first time, the lifestyles, opinions and spending patterns of Ireland's lesbian and gay communities are being measured. New research is set to reveal much that is as yet not known about the lifestyles and spending habits of Ireland's 200,000 strong gay population. (PRWeb Nov 7, 2006)

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]]> http://www.prweb.com/releases/2006/11/prweb472314.htm Gay Advertising -- Time Magazine Says Same Sex Sells http://www.prweb.com/releases/2006/07/prweb418431.htm 'It's cool to think pink' -- according to Time magazine's first major analysis of Europe's increasingly important gay advertising market. More brands are targeting gay customers in their marketing. But industry experts say many still have a lot to learn to reach gays effectively in their marketing strategies. (PRWeb Jul 31, 2006)

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]]> http://www.prweb.com/releases/2006/07/prweb418431.htm UK Brands Have to Jump Into Gay Market in 2006 – New Research Shows Why http://www.prweb.com/releases/2006/05/prweb388520.htm New UK laws will require companies to understand and meet the needs of Britain's 3 million gay and lesbian customers – who now account for more than £70 billion pounds in earnings each year. Research from Australia and the US revealed today that UK companies risk falling behind overseas counterparts in marketing to lesbian and gay consumers. Australian and US companies spend around four times as much as British business – and reap far more benefits as a result of more effective gay marketing expertise. (PRWeb May 23, 2006)

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]]> http://www.prweb.com/releases/2006/05/prweb388520.htm New Gay Market Research Adds Up the Buying Power of Pink Pounds - All 70 Billion of Them http://www.prweb.com/releases/2006/01/prweb335713.htm For the first time new research, released today in London, reveals just how much the UK gay market is actually worth. Britain's 3 million gay and lesbian citizens last year earned over 70 billion pounds. This income - along with fewer children in gay households - leads to higher disposable gay incomes that are now attracting the marketing attention of some of the UK's biggest companies. (PRWeb Jan 22, 2006)

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]]> http://www.prweb.com/releases/2006/01/prweb335713.htm UK Gays and Lesbians Unable to Reveal Sexuality at Work http://www.prweb.com/releases/2006/01/prweb331103.htm Gay at home, but not at work. In the UK gay people recently started visiting their local registry offices to say 'I do'. But when it comes to being honest to their co-workers about being gay, up to half say 'I can't'. New research shows why. (PRWeb Jan 13, 2006)

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]]> http://www.prweb.com/releases/2006/01/prweb331103.htm New Research Shows Official UK Government Estimates of Gay Civil Partnerships ‘Vastly Underestimated’ – by a Factor of Ten http://www.prweb.com/releases/2005/12/prweb322623.htm Gay and lesbian couples head for the registry office as new research reveals latest Whitehall figures on the size of the UK gay population is at odds with current government estimates on UK Civil Partnership numbers. (PRWeb Dec 15, 2005)

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]]> http://www.prweb.com/releases/2005/12/prweb322623.htm Same Sex Gay Marriage Boom - Release of New Survey Findings as Civil Partnerships Become Legal in UK Law http://www.prweb.com/releases/2005/11/prweb312210.htm Tourism companies in US and around the world urged to get ready for market surge. New comprehensive survey findings released today – gay weddings arrive in the UK. Gay honeymoons market worth up to 600 million pounds (USD $1.03 billion). (PRWeb Nov 20, 2005)

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