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     <title>&quot;Virtual Greats&quot; Enters $1.5 Billion Virtual Goods Market</title>
     <link>http://www.prweb.com/releases/virtual_worlds/virtual_goods/prweb1098254.htm</link><description>   <![CDATA[ <P>Company Launches First Venture in Partnership with Elvis Presley Enterprises, Inc., Justin Timberlake and Gaia Online (PRWeb Jul 14, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/virtual_worlds/virtual_goods/prweb1098254.htm">http://www.prweb.com/releases/virtual_worlds/virtual_goods/prweb1098254.htm</a></P>]]>
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     <title>Landmark Study Details Marketing ROI in Virtual Worlds</title>
     <link>http://www.prweb.com/releases/2008/04/prweb831184.htm</link><description>   <![CDATA[ <P>Millions of Us LLC, an agency specializing in virtual worlds, today announced that it is spearheading an industry-wide group commissioning Forrester Consulting to conduct a study on marketing and engagement measurement in virtual worlds. The agency is collaborating with several leading virtual platform operators to facilitate the study, addressing a broad need to provide advertisers with objective third-party assessments of marketing ROI in this fast-growing new medium. Millions of Us&#039; partners in this endeavor include Sulake, Gaia Interactive, Metaplace, SceneCaster, Doppelganger, Vivaty, and WeeWorld, with others expected to join. (PRWeb Apr 4, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/04/prweb831184.htm">http://www.prweb.com/releases/2008/04/prweb831184.htm</a></P>]]>
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     <title>48 Hour Film Project Announces Second Life Contest Winner</title>
     <link>http://www.prweb.com/releases/2008/01/prweb636011.htm</link><description>   <![CDATA[ <P>The 48 Hour Film Project (48HFP) today announced the winner of its first competition in the virtual world Second Life, held over the weekend of January 13-14.   &quot;Zombie Attack&quot;, a horror film by Team CADE, won the coveted Best Film award.  In the film, two men nervously hide out during a zombie attack, with only a match to fight the darkness.  Will they be discovered?  That is the question. (PRWeb Jan 18, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/01/prweb636011.htm">http://www.prweb.com/releases/2008/01/prweb636011.htm</a></P>]]>
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     <title>Rising Indie Music Star Cary Brothers Rocks Gaia Online</title>
     <link>http://www.prweb.com/releases/2007/12/prweb576053.htm</link><description>   <![CDATA[ <P>Breaking new ground in music marketing, Brothers&#039; label to sell tracks in leading online teen hangout.bluhammock music today announced that recording artist Cary Brothers has entered Gaia Online, the leading online hangout for teens, to interact with young fans and share streaming video of his real-world performances. Through an unprecedented approach to music sales, Gaia&#039;s more than 2.5 million members will also be able to purchase Brother&#039;s latest album and an exclusive music set (available only in Gaia) while on the site. (PRWeb Dec 17, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/12/prweb576053.htm">http://www.prweb.com/releases/2007/12/prweb576053.htm</a></P>]]>
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     <title>Millions of Us Launches Artist-in-Residence Program </title>
     <link>http://www.prweb.com/releases/2007/10/prweb562786.htm</link><description>   <![CDATA[ <P>Millions of Us launches Artist-in-Residence Program Electronic musicians Kirsty Hawkshaw and Second Life Filmmaker &quot;Robbie Dingo&quot; collaborate.  (PRWeb Oct 24, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/10/prweb562786.htm">http://www.prweb.com/releases/2007/10/prweb562786.htm</a></P>]]>
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     <title>SceneCaster and Millions of Us Partner to Expand Choices for Consumers, Advertisers </title>
     <link>http://www.prweb.com/releases/2007/10/prweb559866.htm</link><description>   <![CDATA[ <P>SceneCaster and Millions of Us, Inc. today announced a partnership to accelerate SceneCaster&#039;s growth and expand Millions of Us&#039; platform portfolio. Both firms are pioneering efforts to mainstream the 3D Web and to deliver unprecedented campaigns for advertisers. (PRWeb Oct 11, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/10/prweb559866.htm">http://www.prweb.com/releases/2007/10/prweb559866.htm</a></P>]]>
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     <title>Omnicom&#039;s DAS Acquires Position in Virtual World Expert Millions of Us</title>
     <link>http://www.prweb.com/releases/2007/10/prweb560351.htm</link><description>   <![CDATA[ <P>Diversified Agency Services (DAS), a unit of Omnicom Group Inc., has acquired a stake in San Francisco-based Millions of Us, an agency helping brands connect with virtual worlds, social networks and large online communities. (PRWeb Oct 11, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/10/prweb560351.htm">http://www.prweb.com/releases/2007/10/prweb560351.htm</a></P>]]>
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     <title>Millions of Us to Bring Global Brands into HiPiHi</title>
     <link>http://www.prweb.com/releases/2007/10/prweb560248.htm</link><description>   <![CDATA[ <P>HiPiHi&#8482;, China&#039;s virtual world platform creator, and Millions of Us, Inc., an agency specializing in virtual worlds, today announced a partnership designed to help global brands engage Chinese consumers through virtual campaigns. HiPiHi will benefit from Millions of Us&#039; expertise in carrying out innovative campaigns in virtual worlds, along with a fast-growing client roster that includes Warner Bros., Intel, Toyota Scion and 20th Century Fox. Millions of Us&#039; creative team - and by extension, the agency&#039;s clients - will gain access to technical tools on the HiPiHi platform. (PRWeb Oct 11, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/10/prweb560248.htm">http://www.prweb.com/releases/2007/10/prweb560248.htm</a></P>]]>
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     <title>HBO Acquires &#039;Molotov&#039;s Dispatches in Search of the Creator: a Second Life Odyssey&#039; </title>
     <link>http://www.prweb.com/releases/2007/09/prweb550291.htm</link><description>   <![CDATA[ <P>HBO has acquired &#039;Molotov&#039;s Dispatches in Search of the Creator: a Second Life Odyssey&#039;, the first documentary to be shot entirely in a virtual world.  The animated documentary will premiere on the network in 2008. (PRWeb Sep 4, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/09/prweb550291.htm">http://www.prweb.com/releases/2007/09/prweb550291.htm</a></P>]]>
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     <title>Creator of Second Life&#039;s Virtual Currency Exchange Joins Millions of Us as Technical Director</title>
     <link>http://www.prweb.com/releases/2007/09/prweb550767.htm</link><description>   <![CDATA[ <P>Millions of Us, Inc., an agency specializing in virtual worlds, has hired Peter Phillips as Technical Director. In his previous position at Linden Lab, Phillips designed and implemented the &quot;LindeX&quot; virtual currency exchange and essentially acted as central banker for the virtual world &quot;Second Life.&quot; Second Life&#039;s economic system was recently praised by The Economist for its sophisticated management mechanisms. (PRWeb Sep 4, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/09/prweb550767.htm">http://www.prweb.com/releases/2007/09/prweb550767.htm</a></P>]]>
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     <title>Pioneering Social Media Creative Director Joins Millions of Us, Inc.</title>
     <link>http://www.prweb.com/releases/2007/08/prweb546515.htm</link><description>   <![CDATA[ <P>Millions of Us, Inc., an agency specializing in virtual worlds, has hired Gregory Kennedy as Creative Director. Kennedy will work alongside Chief Creative Officer Douglas Gayeton to integrate real-world brands into multiple virtual world and social media communities. (PRWeb Aug 15, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/08/prweb546515.htm">http://www.prweb.com/releases/2007/08/prweb546515.htm</a></P>]]>
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     <title>Douglas Gayeton Joins Millions of Us, Inc. as Chief Creative Officer </title>
     <link>http://www.prweb.com/releases/2007/07/prweb538932.htm</link><description>   <![CDATA[ <P>Virtual worlds agency gains pioneering filmmaker, social network developer, game author. (PRWeb Jul 11, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/07/prweb538932.htm">http://www.prweb.com/releases/2007/07/prweb538932.htm</a></P>]]>
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     <title>Gaia Online and Millions of Us Team to Expand Opportunities for Advertisers</title>
     <link>http://www.prweb.com/releases/2007/06/prweb534535.htm</link><description>   <![CDATA[ <P>Gaia Online, the web&#039;s fastest-growing hangout for teens, and Millions of Us, Inc., a pioneering social media agency specializing in virtual worlds, today announced a partnership designed to bring new advertising clients to both parties while providing Millions of Us with an additional community in which to conduct campaigns. Gaia Online stands to benefit from Millions of Us&#039; expertise in carrying out viral marketing campaigns in social media and virtual worlds, along with a fast-growing client roster that includes Warner Bros., Toyota Scion and 20th Century Fox. In turn, Millions of Us - and its clients - will be granted access to programming and narrative tools in Gaia Online, where more than two million teens come every month to play games, make friends, and participate in the world&#039;s most active online community. (PRWeb Jun 20, 2007)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2007/06/prweb534535.htm">http://www.prweb.com/releases/2007/06/prweb534535.htm</a></P>]]>
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