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     <title>clickTRUE Partners With Advertlets to Bring Blog Advertising to Singapore</title>
     <link>http://www.prweb.com/releases/2008/03/prweb749434.htm</link><description>   <![CDATA[ <P>clickTRUE, the Pay Per Performance online advertising services division of Hardware Zone Pte Ltd, a wholly-owned subsidiary of SPH Magazines Pte Ltd (&quot;SPH Magazines&quot;) is now Advertlets Sdn Bhd (&quot;Advertlets&quot;) sole agency in Singapore promoting and selling ads on its blog network which is hailed as the leading blog network in the Asia region. (PRWeb Mar 8, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/03/prweb749434.htm">http://www.prweb.com/releases/2008/03/prweb749434.htm</a></P>]]>
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     <title>Her World Woman of the Year &#38; Young Woman Achiever Awards 2007</title>
     <link>http://www.prweb.com/releases/2008/03/prweb740894.htm</link><description>   <![CDATA[ <P>SPH Magazines Pte Ltd (SPH Magazines), the Publisher of Choice, is proud to present the annual Her World Woman of the Year Awards. Every year, SPH Magazines gives out these prestigious awards under the banner of Her World to outstanding Singaporean women who have contributed significantly to society, have projected the best image of our nation and are inspirational role models to other women. Her World Woman of the Year 2007* is the first Singaporean woman who is Executive secretary of UN Escap(Economic and Social Commission for Asia and the Pacific), Dr Noeleen Heyzer. Her World Young Woman Achiever 2007* is social activist and business consultant, Ms Melissa Aratani Kwee. (PRWeb Mar 6, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/03/prweb740894.htm">http://www.prweb.com/releases/2008/03/prweb740894.htm</a></P>]]>
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     <title>Hardware Zone Launches Pay Per Performance Advertising Services, to be Called &#039;clickTRUE&#039;</title>
     <link>http://www.prweb.com/releases/2008/02/prweb699103.htm</link><description>   <![CDATA[ <P>Hardware Zone Pte Ltd (&quot;Hardware Zone&quot;), a wholly-owned subsidiary of SPH Magazines Pte Ltd, has renamed its Search Engine Marketing (SEM) unit as &quot;clickTRUE&quot;. With this re-branding, it hopes to strengthen itself as a leading service provider of Pay Per Performance online advertising. It helps clients reach out to potential customers by placing their ads in search engine result pages. These ads work on a pay per click model -- advertisers only pay when their customers click on their ads and visit their website. In the US alone, revenue of SEM for the first nine months of 2007 was $15.2 billion, a 26 percent jump over the $12.1 billion amassed during the first nine months of 2006. This can be attributed to the massive volume of traffic on popular web portals. clickTRUE offers a whole slew of services that help advertisers capture the limitless market available on the internet. It gives the client&#039;s websites page one visibility on an impressive list of search engines which includes Yahoo!, Google, MSN Live Search, as well as Chinese search site Baidu. In addition, it offers ad placements on social networking sites Facebook and Friendster, as well as popular sites like YouTube and the Hardware Zone and SPH Magazines web properties.The new website will be launched in mid-February. It can be viewed at www.clicktrue.com.sg. clickTRUE boasts a strong portfolio of clients that includes Fujitsu, Nokia, Nikon, and HSBC, among many others. clickTRUE aims to service mainly media agencies, MNCs, mid-sized companies and SMEs. (PRWeb Feb 15, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/02/prweb699103.htm">http://www.prweb.com/releases/2008/02/prweb699103.htm</a></P>]]>
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