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     <title>Loyalty Builders Announces Customer Retention eSeminar</title>
     <link>http://www.prweb.com/releases/2008/12/prweb1790604.htm</link><description>   <![CDATA[ <P>Loyalty Builders today announced an eSeminar on Customer Retention.  The eSeminar will be held Wednesday, January 7 at 2 PM ET, and will focus on techniques for keeping existing customers and increasing revenues from them in potent new ways. (PRWeb Dec 24, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/12/prweb1790604.htm">http://www.prweb.com/releases/2008/12/prweb1790604.htm</a></P>]]>
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     <title>Loyalty Builders Announces Free Sample Size and Power Analysis Calculator Designed for Direct Marketers</title>
     <link>http://www.prweb.com/releases/2008/12/prweb1708694.htm</link><description>   <![CDATA[ <P>Predictive analytics and multivariate testing experts Loyalty Builders today announced the public availability of its free Sample Size and Power Analysis Calculator designed for use by direct marketers. (PRWeb Dec 5, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/12/prweb1708694.htm">http://www.prweb.com/releases/2008/12/prweb1708694.htm</a></P>]]>
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     <title>Loyalty Builders&#039; CEO Offers In-Person Review of Customer Transaction Analysis at NCDM</title>
     <link>http://www.prweb.com/releases/2008/11/prweb1628484.htm</link><description>   <![CDATA[ <P>Any business that uploads their transaction data for the free Longbow Customer Report Card by December 1st may sign up for a private session at the NCDM with Loyalty Builders&#8217; CEO Mark Klein to review the results. (PRWeb Nov 18, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/11/prweb1628484.htm">http://www.prweb.com/releases/2008/11/prweb1628484.htm</a></P>]]>
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     <title>Loyalty Builders Announces Mathematical Marketing eSeminar Series</title>
     <link>http://www.prweb.com/releases/2008/10/prweb1534264.htm</link><description>   <![CDATA[ <P>The series is targeted to marketers who are interested in adopting new and powerful tools and techniques to increase marketing ROI and move closer to true 1 to 1 marketing practices. (PRWeb Oct 28, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/10/prweb1534264.htm">http://www.prweb.com/releases/2008/10/prweb1534264.htm</a></P>]]>
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     <title>Loyalty Builders to Exhibit in Online Marketing Solutions Pavilion at DMA08 in Las Vegas</title>
     <link>http://www.prweb.com/releases/2008/09/prweb1403374.htm</link><description>   <![CDATA[ <P>This annual DMA event is the largest direct marketing event in world with 12,000 attendees and more than 550 exhibitors.  Loyalty Builders will be exhibiting in booth 1537. (PRWeb Sep 30, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/09/prweb1403374.htm">http://www.prweb.com/releases/2008/09/prweb1403374.htm</a></P>]]>
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     <title>Loyalty Builders Publishes &#8220;Field Guide to Mathematical Marketing&#8221;, an eBook About New Tools and Techniques to Increase Customer Revenue and Retention</title>
     <link>http://www.prweb.com/releases/2008/09/prweb1360524.htm</link><description>   <![CDATA[ <P>The eBook is targeted at marketing professionals who want to learn about powerful tools like predictive analytics and multivariate testing to increase the effectiveness and ROI of existing customer marketing campaigns. (PRWeb Sep 20, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/09/prweb1360524.htm">http://www.prweb.com/releases/2008/09/prweb1360524.htm</a></P>]]>
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     <title>Loyalty Builders Launches Mathematical Marketing Facebook Group to Discuss How Powerful Mathematics are Changing Customer Retention Marketing</title>
     <link>http://www.prweb.com/releases/2008/08/prweb1241204.htm</link><description>   <![CDATA[ <P>Mathematical Marketing techniques include predictive analytics, behavioral targeting and tracking, multivariate testing and what-if analysis. (PRWeb Aug 23, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/08/prweb1241204.htm">http://www.prweb.com/releases/2008/08/prweb1241204.htm</a></P>]]>
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     <title>Loyalty Builders CEO Mark Klein to Speak on Mathematical Marketing Tools for Customer Retention at Hubspot&#039;s Inbound Marketing Summit</title>
     <link>http://www.prweb.com/releases/2008/08/prweb1217064.htm</link><description>   <![CDATA[ <P>Mark Klein , CEO and founder of predictive analytics provider Loyalty Builders, will speak at Hubspot&#8217;s upcoming Inbound Marketing Summit, taking place September 8, 2008 at the Boston Marriot Cambridge in Cambridge, MA.  During the presentation, entitled, &#8220;Managing the Bottom of the Funnel,&#8221; Klein will address the often neglected and under-invested area of customer retention, shedding light on how marketers can harness powerful Mathematical Marketing tools to increase revenues from existing customers. (PRWeb Aug 16, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/08/prweb1217064.htm">http://www.prweb.com/releases/2008/08/prweb1217064.htm</a></P>]]>
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     <title>Loyalty Builders and B2B Contact Alliance Marries Predictive Analytics and Lead Generation</title>
     <link>http://www.prweb.com/releases/2008/07/prweb1164174.htm</link><description>   <![CDATA[ <P>Predictive marketing experts Loyalty Builders today announced a strategic alliance with B2B Contact, a leading outsourced sales and marketing firm focused on turning prospect data into qualified leads.  Using Longbow, Loyalty Builders&#8217; direct marketing and predictive analytics SaaS, B2B Contact will be able to perform outbound marketing and sales campaigns at the highest levels of targeting precision and messaging personalization. (PRWeb Jul 31, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/07/prweb1164174.htm">http://www.prweb.com/releases/2008/07/prweb1164174.htm</a></P>]]>
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     <title>Loyalty Builders CEO Mark Klein to Present Virtual Seminar on Mathematical Marketing for the Direct Marketing Association</title>
     <link>http://www.prweb.com/releases/2008/07/prweb1127624.htm</link><description>   <![CDATA[ <P>Mark Klein, founder and CEO of Loyalty Builders, will host a Direct Marketing Association (DMA) Virtual Seminar entitled &quot;The New Rules of Mathematical Marketing&quot; on August 19, 2008 from 1-2 p.m. EST, featuring the new techniques and processes of Mathematical Marketing. (PRWeb Jul 21, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/07/prweb1127624.htm">http://www.prweb.com/releases/2008/07/prweb1127624.htm</a></P>]]>
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     <title>Loyalty Builders Introduces Version 1.5 of Longbow with Expanded Marketing Campaign Management</title>
     <link>http://www.prweb.com/releases/2008/07/prweb1095834.htm</link><description>   <![CDATA[ <P>Predictive marketing experts Loyalty Builders announce a new version of  Longbow, its Web based direct marketing system, with enhancements throughout the system, particularly to the Campaign capability, where target lists are combined into marketing campaigns (PRWeb Jul 11, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/07/prweb1095834.htm">http://www.prweb.com/releases/2008/07/prweb1095834.htm</a></P>]]>
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     <title>Loyalty Builders&#039; CEO Offers In-Person Review of Longbow Customer Report Card at DM DAYS</title>
     <link>http://www.prweb.com/releases/Loyalty_Builders/Direct_Marketing/prweb987354.htm</link><description>   <![CDATA[ <P>Predictive marketing experts Loyalty Builders today announced a special invitation for attendees of DM DAYS-Any business that uploads their transaction data for the free Longbow Customer Report Card by June 3 may sign up for a private session at DM DAYS with Loyalty Builders&#8217; CEO Mark Klein. (PRWeb May 30, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/Loyalty_Builders/Direct_Marketing/prweb987354.htm">http://www.prweb.com/releases/Loyalty_Builders/Direct_Marketing/prweb987354.htm</a></P>]]>
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     <title>Loyalty Builders&#039; CEO Offers In-Person Review of Longbow Customer Report Card at ACCM</title>
     <link>http://www.prweb.com/releases/2008/05/prweb923674.htm</link><description>   <![CDATA[ <P>Predictive marketing experts Loyalty Builders today announced a special invitation for attendees of the 25th Annual Conference for Catalog and Multichannel Merchants ( ACCM ) which is being held May 19-21st in Orlando, Florida.  Any business that uploads their transaction data for the free Longbow Customer Report Card by May 13 may sign up for a private session at the ACCM with Loyalty Builders&#039; CEO Mark Klein to review the results. (PRWeb May 7, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/05/prweb923674.htm">http://www.prweb.com/releases/2008/05/prweb923674.htm</a></P>]]>
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     <title>Loyalty Builders Offers Marketers Free Longbow Customer Report Card</title>
     <link>http://www.prweb.com/releases/2008/04/prweb867984.htm</link><description>   <![CDATA[ <P>Provides opportunity to discover new marketing and revenue opportunities. (PRWeb Apr 17, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/04/prweb867984.htm">http://www.prweb.com/releases/2008/04/prweb867984.htm</a></P>]]>
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     <title>Loyalty Builders Debuts Longbow, Defines Next Generation of Direct Marketing</title>
     <link>http://www.prweb.com/releases/2008/04/prweb860794.htm</link><description>   <![CDATA[ <P>Longbow brings powerful &#039;Mathematical Marketing&#039; to the web in a fast, easy-to-use, affordable system. (PRWeb Apr 15, 2008)</P>
                                <P>Read the full story at <a href="http://www.prweb.com/releases/2008/04/prweb860794.htm">http://www.prweb.com/releases/2008/04/prweb860794.htm</a></P>]]>
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