STRICTLY PRESS - PRWeb Press Release Account Feed http://www.rsspad.com/rss2a/79200.xml STRICTLY PRESS - Press Releases en xml@emediawire.com xml@emediawire.com 30 Kicking the habit: A UK study shows how more women are successfully quitting smoking during pregnancy. http://www.prweb.com/releases/2004/06/prweb135681.htm A new UK public health report entitled “Using social marketing to increase recruitment of pregnant smokers to smoking cessation service: the success story”. The report shows how more women are quitting smoking as a direct result of the social marketing techiques. The report was written by: R.J Lowry of the Dental School, University of Newcastle upon Tyne; S.Hardy of the Maternity Services, City Hospital Trust in Sunderland; C.Jordan of the Sunderland Teaching Primary Care Trust, Sunderland Smoking Cessation Service; and G.Wayman of the Sunderland Smoking Cessation Service and Sunderland Teaching Primary Care Trust in Sunderland, UK. A copy of the report has been attached to this press release. (PRWeb Jun 23, 2004)

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